Core-Commitment: Our Journey 2 Sustainability
Our Journey Towards a Greener & Healthier Future
We’ve always believed that wellness is about more than just the ingredients in our juices, it’s about the impact we have on the world around us. We are renewing and expanding our commitment to sustainability. While we’re proud of the practices we’ve already implemented, we’re also excited to share the steps we’ll be taking in the near future to deepen our environmental impact. Here’s where we are now, and where we’re heading.
What We’re Doing Now: Our Current Sustainable Practices
Using "Unloved" and Wonky Produce
We are proud to work with "unloved" or "wonky" produce, fruits and vegetables that may not meet the cosmetic standards of traditional markets but are still of the highest quality. By choosing these ingredients, we help reduce food waste and ensure that perfectly good produce doesn’t end up in a landfill.
Sourcing Locally & Seasonally
We prioritise local and seasonal ingredients, sourcing produce from nearby farms whenever possible. This not only supports local agriculture but also ensures that our juices are as fresh and nutritious as possible, while keeping our carbon footprint low.
Waste Repurposing Through Third-Party Partnerships
Currently, we work with a third-party partner through our New Covent Garden Market facility to repurpose the waste produced in our juicing process. The pulp and other by-products are returned to farms to be composted or used as animal feed, contributing to a more circular economy. This partnership helps us close the loop on waste, but we have plans to take this process into our own hands in the near future.
What We’re Committing to: Our Future Sustainability Goals
Launching Our Own Waste Repurposing Initiative
In the near future, we are committed to establishing our own waste produce initiative. While we currently rely on third-party partners for waste repurposing, we plan to partner directly with local farms to create a closed-loop system where our juicing waste is repurposed in meaningful ways. This initiative will give us more control over the process, and we'll be able to tell a more direct, transparent story about how our waste is benefiting the local community and environment.
Introducing Eco-Friendly Bottles
We are actively exploring options for eco-friendly packaging and are looking to introduce sustainable bottles for our juices. Our goal is to significantly reduce plastic waste by using recyclable or biodegradable materials, ensuring that our packaging is as responsible as the products inside.
Eco-Friendly Delivery Methods
As we move into D2C, we’re committed to reducing the carbon footprint of our delivery operations. We plan to implement electric vehicles (EVs) and e-bikes for our local deliveries, making sure that even our logistics reflect our commitment to sustainability.
Achieving B Corp Certification
To hold ourselves accountable and continuously improve our sustainability efforts, we are working towards B Corp Certification. This certification will not only validate our current practices but also challenge us to meet higher standards in social and environmental performance.
Recycling Initiatives & Circular Economy
Looking ahead, we aim to launch recycling programs that will help us reduce waste even further. We plan to partner with local organizations and farms to recycle our juice packaging and organic waste, ensuring that everything we produce has a second life. Through these partnerships, we’ll also educate customers about where our waste goes and the positive environmental impact it has.
Water & Energy Conservation
In addition to our packaging and waste efforts, we are exploring water and energy conservation initiatives within our facility. We plan to introduce more sustainable practices around water usage and energy efficiency, further reducing our overall environmental impact.
A Sustainable Future, Together
At 2Juice, sustainability is not a trend, it’s a core part of our mission to create healthy, delicious juices that also contribute to a healthier planet. From sourcing locally and seasonally to repurposing waste and committing to eco-friendly delivery and packaging, we are taking steps to ensure that our business leaves a minimal environmental footprint.
Our sustainability journey is just beginning, and we are excited for what the future holds. We pledge to keep pushing the boundaries of what it means to be an environmentally conscious brand, and we invite you to join us on this path toward a greener, more sustainable future.